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<channel>
	<title>Eric Rulona</title>
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	<link>http://www.ericrulona.com</link>
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		<title>Benson Backpacks</title>
		<link>http://www.ericrulona.com/benson-backpacks/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=benson-backpacks</link>
		<comments>http://www.ericrulona.com/benson-backpacks/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 03:13:48 +0000</pubDate>
		<dc:creator>Eric Rulona</dc:creator>
				<category><![CDATA[Accessories]]></category>
		<category><![CDATA[Apparel]]></category>
		<category><![CDATA[Africa]]></category>
		<category><![CDATA[Backpack]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=430</guid>
		<description><![CDATA[I&#8217;ve been looking for a new bag and came across Benson Backpacks. Like many of the entrepreneurs I usually end up blogging about, the creator of Benson was sparked by a life changing moment to meld creative passions with business and purpose. Founder Matthew Clough was on a climbing trip in Tanzania at Mt. Kilimanjaro. The climb to the summit is about a 5-6 day trek depending on the route. While on the journey Matthew developed a bond with one of the porters named Benson. After learning that Benson earned a meager wage of 1-2 dollars a day and depended mostly on the generosity of the travelers that he safe guarded along the trail, Matthew returned...]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been looking for a new bag and came across <strong>Benson Backpacks</strong>. Like many of the entrepreneurs I usually end up blogging about, the creator of Benson was sparked by a life changing moment to meld creative passions with business and purpose. Founder Matthew Clough was on a climbing trip in Tanzania at Mt. Kilimanjaro. The climb to the summit is about a 5-6 day trek depending on the route. While on the journey Matthew developed a bond with one of the porters named Benson. After learning that Benson earned a meager wage of 1-2 dollars a day and depended mostly on the generosity of the travelers that he safe guarded along the trail, Matthew returned to his home in CA and began his project. Benson Backpacks donates $10 out of every purchase to the <strong>Knock Foundation</strong> which has done a lot of great work in communities in Tanzania.</p>
<p>The Knock Foundation runs educational seminars, supports mico-lending projects to developing entrepreneurship programs and is doing great on the ground work in communities abroad.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-431" title="benson-1" src="http://www.ericrulona.com/wp-content/uploads/2012/04/benson-1.jpg" alt="" width="572" height="356" /></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-432" title="benson-2" src="http://www.ericrulona.com/wp-content/uploads/2012/04/benson-2.jpg" alt="" width="572" height="356" /></p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-433" title="benson-3" src="http://www.ericrulona.com/wp-content/uploads/2012/04/benson-3.jpg" alt="" width="572" height="356" /></p>
<p>&nbsp;</p>
<p>Link: <a title="Benson Backpacks" href="http://bensonbackpacks.com" target="_blank">http://bensonbackpacks.com</a></p>
<p>Link: <a title="Knock Foundation" href="http://www.knockfoundation.org" target="_blank">http://www.knockfoundation.org</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>OBEY Awareness</title>
		<link>http://www.ericrulona.com/obey-awareness/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=obey-awareness</link>
		<comments>http://www.ericrulona.com/obey-awareness/#comments</comments>
		<pubDate>Thu, 22 Mar 2012 00:43:03 +0000</pubDate>
		<dc:creator>Colin Perez</dc:creator>
				<category><![CDATA[Apparel]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Breast Cancer]]></category>
		<category><![CDATA[Japan Relief]]></category>
		<category><![CDATA[Obey]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=410</guid>
		<description><![CDATA[Street art has become more than just tags on walls marking territory for gangs. Over the past decades, this once counterculture nuisance has become, in the eyes of the art world, a legitimate form. Taking from the momentum of the punk rock and hip-hop movements, street art has become a spokesperson for the disenfranchised. Instead of creating art on a canvas for consumption in expensive museums and private homes, street art looks to bring the opportunity of the inner inquisition that comes from viewing art by using the world as a canvas so anyone, no matter their financial standing, can partake. (Fight the establishment!) With one of the most influential pieces of modern art in my generation (the...]]></description>
			<content:encoded><![CDATA[<p>Street art has become more than just tags on walls marking territory for gangs. Over the past decades, this once counterculture nuisance has become, in the eyes of the art world, a legitimate form. Taking from the momentum of the punk rock and hip-hop movements, street art has become a spokesperson for the disenfranchised. Instead of creating art on a canvas for consumption in expensive museums and private homes, street art looks to bring the opportunity of the inner inquisition that comes from viewing art by using the world as a canvas so anyone, no matter their financial standing, can partake. (Fight the establishment!)</p>
<p>With one of the most influential pieces of modern art in my generation (the Obama &#8221;hope&#8221; poster) and one of the most successful guerrilla marketing campaigns  in history, Shepard Fairey has been at the forefront of the street art movement. In 2001, he created the clothing brand <strong>OBEY</strong> as an extension of his work, to further spread his art and message to the masses. With military style and nods to war propaganda of the past, <strong>OBEY</strong> clothing has been issuing amazing looking designs, with a bite of thought provoking political satire.</p>
<p>Just another clothing brand, right? &#8230;Wrong.</p>
<p>Recently I was shopping for some new clothes, and with my recent addition to EricRulona.com, I was looking to contribute to some brands that were also doing some good in the world. That is why I was pretty surprised when I stumbled across the <strong>OBEY Awareness</strong> initiative. <strong>OBEY Awareness</strong> is a program that seeks to educate supporters of their brand and generate funding for important issues that are relevant right now. Each cause has a line of products with an amazing design that has that signature Shepard Fairey style, but the best part is 100% of the profits generated go directly to the cause. Right now, <strong>OBEY Awareness</strong> has  products for some amazing causes supporting breast cancer, urban farming, and Japan earthquake/tsunami relief.</p>
<p>Check them out here: <a href="http://obeyclothing.com/awareness/">http://obeyclothing.com/awareness/</a></p>
<p>And don’t forget to look at the archive and get yourself learned on some other awesome causes.</p>
<p>&nbsp;</p>
<p><img class="alignnone size-full wp-image-412" src="http://www.ericrulona.com/wp-content/uploads/2012/03/er2.jpg" alt="" width="572" height="297" /></p>
<p><img class="alignnone size-full wp-image-415" src="http://www.ericrulona.com/wp-content/uploads/2012/03/er31.jpg" alt="" width="570" height="297" /></p>
<p><img class="alignnone size-full wp-image-411" src="http://www.ericrulona.com/wp-content/uploads/2012/03/er1.jpg" alt="" width="572" height="297" /></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Less is More</title>
		<link>http://www.ericrulona.com/less-is-more/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=less-is-more</link>
		<comments>http://www.ericrulona.com/less-is-more/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 03:04:22 +0000</pubDate>
		<dc:creator>Colin Perez</dc:creator>
				<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Medicine]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=399</guid>
		<description><![CDATA[&#160; When I first saw the Help products at a store the other day I was very intrigued. The packaging eludes to generic medicine, but the design gives them a definite flare that makes them stand out. Instead of a proprietary name for branding sake, the labels on the outside explain what problem the contents on the inside will solve. For instance, the “Help I have a Headache” package includes the same pain-reliever that you would get from other popular brands for headache relief. It is simple, minimalist, and effective packaging that hopes to help the consumer simplify the confusing drug names in the cluttered over the counter medicine aisle. But Help’s mission is much...]]></description>
			<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-403" src="http://www.ericrulona.com/wp-content/uploads/2012/02/help.jpg" alt="" width="572" height="413" /></p>
<p>&nbsp;</p>
<p>When I first saw the <strong>Help</strong> products at a store the other day I was very intrigued. The packaging eludes to generic medicine, but the design gives them a definite flare that makes them stand out. Instead of a proprietary name for branding sake, the labels on the outside explain what problem the contents on the inside will solve. For instance, the “Help I have a Headache” package includes the same pain-reliever that you would get from other popular brands for headache relief. It is simple, minimalist, and effective packaging that hopes to help the consumer simplify the confusing drug names in the cluttered over the counter medicine aisle. But <strong>Help’s</strong> mission is much bigger than a design and branding technique.</p>
<p><strong>Help’s</strong> core mission is Less. That’s right… a drug company that offers, or better yet promises, less out of their products. I know it sounds crazy in a world where we have maximum strength, triple dose, day-time, night-time, and multi-symptom options of most medicines. <strong>Help</strong> is the exact opposite of the sniffling, sneezing, coughing, aching, stuffy head styles of medicine that have made the drug store aisles a complete maze. What if you only have a headache? Do you really need something that also has a cough suppressant, and a nasal decongestant? Help says no. Their promise is less drugs, less dyes, less confusion, less greed, less waste, and less-self-indulgence. It’s this kind of thinking that the world of medicine needs to move away from the profit-centered thinking that distracts from what medicine is supposed to do – help people.</p>
<p>What is even better about Help is the focus that they have as a company on doing greater good. Their bandage product, entitled “Help I’ve Cut Myself and I Want to Save a Life” includes a bone marrow donation registry kit along with their adhesive bandages. All it takes is a few seconds and  a drop of blood (from your already bleeding wound), and your misfortune could be turned into something that saves a strangers life. The kit comes with a swab and a postage paid envelope that sends the sample to the <strong>DKMS</strong>, the world’s largest bone marrow center.</p>
<p><img src="http://www.ericrulona.com/wp-content/uploads/2012/02/help-2.jpg" alt="" width="572" height="536" /></p>
<p>You can buy the kits and check out everything that help has to offer here.</p>
<p>Link: <a href="http://www.helpineedhelp.com/" target="_blank">http://www.helpineedhelp.com/</a></p>
<p>&nbsp;</p>
<p>Also learn more about DKMS and bone marrow registry</p>
<p>Link: <a href="http://www.getswabbed.com/" target="_blank">http://www.getswabbed.com/</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Proof &#8211; Wood Frames</title>
		<link>http://www.ericrulona.com/proof-wood-frames/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=proof-wood-frames</link>
		<comments>http://www.ericrulona.com/proof-wood-frames/#comments</comments>
		<pubDate>Mon, 20 Feb 2012 02:07:01 +0000</pubDate>
		<dc:creator>Eric Rulona</dc:creator>
				<category><![CDATA[Accessories]]></category>
		<category><![CDATA[Glasses]]></category>
		<category><![CDATA[Haiti]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=369</guid>
		<description><![CDATA[There are a lot of new companies coming out with wood frame eyewear but Proof is doing a great job keeping that  wood &#8220;good&#8221;. They give 10% of their profits to an eye clinic India called Aravind. In keeping with their theme of sustainable wood products Proof also supports reforestation in Haiti with a variety of organizations down there such as Trees For The Future. Out of all the wood framed eyewear I&#8217;ve seen this year Proof has the cleanest giving model and are making some really unique designs. These frames promote a world view but also asks us to look into those opportunities close to us by giving locally, sponsoring youth soccer and always looking for more opportunities...]]></description>
			<content:encoded><![CDATA[<p>There are a lot of new companies coming out with wood frame eyewear but <strong>Proof </strong>is doing a great job keeping that  wood &#8220;good&#8221;. They give 10% of their profits to an eye clinic India called Aravind. In keeping with their theme of sustainable wood products <strong>Proof</strong> also supports reforestation in Haiti with a variety of organizations down there such as Trees For The Future. Out of all the wood framed eyewear I&#8217;ve seen this year <strong>Proof</strong> has the cleanest giving model and are making some really unique designs.</p>
<p>These frames promote a world view but also asks us to look into those opportunities close to us by giving locally, sponsoring youth soccer and always looking for more opportunities to get involved with good causes.</p>
<p><img class="alignnone size-full wp-image-371" title="proof-2" src="http://www.ericrulona.com/wp-content/uploads/2012/02/proof-2.jpg" alt="" width="572" height="350" /></p>
<p><img class="alignnone size-full wp-image-370" title="proof-1" src="http://www.ericrulona.com/wp-content/uploads/2012/02/proof-1.jpg" alt="" width="572" height="350" /></p>
<p><img class="alignnone size-full wp-image-372" title="proof-3" src="http://www.ericrulona.com/wp-content/uploads/2012/02/proof-3.jpg" alt="" width="572" height="350" /></p>
<p><img class="alignnone size-full wp-image-373" title="proof-4" src="http://www.ericrulona.com/wp-content/uploads/2012/02/proof-4.jpg" alt="" width="572" height="350" /></p>
<p>Link:<a title="I Want Proof" href="http://www.iwantproof.com/" target="_blank"> http://www.iwantproof.com</a></p>
<p>Link: <a href="http://www.aravind.org" target="_blank">http://www.aravind.org</a></p>
<p>Link: <a href="http://www.plant-trees.org/projects/haiti.htm" target="_blank">http://www.plant-trees.org/<wbr>projects/haiti.htm</wbr></a></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Good Grooming</title>
		<link>http://www.ericrulona.com/anthony-logistics-for-men/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=anthony-logistics-for-men</link>
		<comments>http://www.ericrulona.com/anthony-logistics-for-men/#comments</comments>
		<pubDate>Mon, 20 Feb 2012 01:54:28 +0000</pubDate>
		<dc:creator>Ryan Westbrook</dc:creator>
				<category><![CDATA[Beauty]]></category>
		<category><![CDATA[Leukemia]]></category>
		<category><![CDATA[Lymphoma]]></category>
		<category><![CDATA[Skin Care]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=379</guid>
		<description><![CDATA[Recently I discovered the Anthony brand of mens skin care, sort of by trial and error really. In my experiment, I&#8217;d stumbled across a few hopefuls that fell short of the promise of creative packaging. But If you&#8217;re the kind of person that fiends for the hunt for better products, then I definitely suggest checking out the Anthony line. As I get up there in age, I have realized its about time I take a step out of my typical drugstore run of the mill face wash and deodorant. It was time I looked into what the world had to offer thats better. More options. Better stuff. Advancement should be the motto of all aspects...]]></description>
			<content:encoded><![CDATA[<p>Recently I discovered the <strong>Anthony</strong> brand of mens skin care, sort of by trial and error really. In my experiment, I&#8217;d stumbled across a few hopefuls that fell short of the promise of creative packaging. But If you&#8217;re the kind of person that fiends for the hunt for better products, then I definitely suggest checking out the <strong>Anthony</strong> line. As I get up there in age, I have realized its about time I take a step out of my typical drugstore run of the mill face wash and deodorant. It was time I looked into what the world had to offer thats better. More options. Better stuff.</p>
<p>Advancement should be the motto of all aspects of life right? Why not advance from the products I used as a 15 year old adolescent. It wasn&#8217;t broke, but certainly time to fix it. What surprised me about the Anthony line is its expansive line of  grooming supplies. As a newbie to the world of apothecary ammo, I can certainly step my skin care game up. <strong>Anthony</strong> has the right tools for the job. Dry skin, Oily skin, Normal skin; you can cleanse, Tone, and Moisturize it all with their lineup.</p>
<p>Of course, what interested me most about Anthony is their dedication to support Prostate Cancer Research. A portion of all proceeds from each product is donated to not for profit public charities dedicated to increasing awareness and supporting the elimination of the notoriously well known health risk. <strong>Anthony</strong> is also actively involved in the support of the Leukemia and Lymphoma Society, aiding in the annual Light the night walk over the Brooklyn Bridge, which is the New York chapter of the Nationwide cancer awareness event. Over the years, <strong>Anthony</strong> has raised hundreds and thousands of dollars for cancer research. Recently they launched a new product line by the name of <strong>SHAVEWORKS</strong> that will donate a portion of sales from each product sold to further assist the Leukemia  &amp; Lymphoma society&#8217;s work.</p>
<p><img class="alignnone size-full wp-image-382" title="shaveworks-2" src="http://www.ericrulona.com/wp-content/uploads/2012/02/shaveworks-2.jpg" alt="" width="572" height="600" /></p>
<p>Link: <a href="http://www.anthony.com/" target="_blank">http://www.anthony.com/</a></p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>Smiles Squared</title>
		<link>http://www.ericrulona.com/smiles-squared/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=smiles-squared</link>
		<comments>http://www.ericrulona.com/smiles-squared/#comments</comments>
		<pubDate>Tue, 07 Feb 2012 02:49:50 +0000</pubDate>
		<dc:creator>Eric Rulona</dc:creator>
				<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Health]]></category>
		<category><![CDATA[Youth]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=360</guid>
		<description><![CDATA[What if you didn&#8217;t even have a toothbrush! There are a bunch of kids and adults that just don&#8217;t have access to these simple hygiene items. When these preventable dental problems go untreated not only to they pose health concerns but kids who are ashamed of their teeth won&#8217; smile. Smiles Squared developed a One 4 One giving program for toothbrushes. Their goal is to have every child smiling Ohhhh so fresh, and so clean&#8230;&#8230; I thought it was a good idea that if you don&#8217;t want to receive a toothbrush you could just donate your&#8217;s as well and they will give away two toothbrushes away instead of one. The toothbrushes come in child and...]]></description>
			<content:encoded><![CDATA[<p>What if you didn&#8217;t even have a toothbrush! There are a bunch of kids and adults that just don&#8217;t have access to these simple hygiene items. When these preventable dental problems go untreated not only to they pose health concerns but kids who are ashamed of their teeth won&#8217; smile. <strong>Smiles Squared</strong> developed a One 4 One giving program for toothbrushes. Their goal is to have every child smiling <img src='http://www.ericrulona.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Ohhhh so fresh, and so clean&#8230;&#8230;</p>
<p>I thought it was a good idea that if you don&#8217;t want to receive a toothbrush you could just donate your&#8217;s as well and they will give away two toothbrushes away instead of one. The toothbrushes come in child and adult sizes and are made of 100% Handcrafted Bamboo Handle, 100% Biodegradable / Compostable Packaging, 100% Biodegradable / Compostable Handle, and High Quality DuPont Tynex® Bristles</p>
<p><img class="alignnone size-full wp-image-361" title="smiles2-1" src="http://www.ericrulona.com/wp-content/uploads/2012/02/smiles2-1.jpg" alt="" width="572" height="357" /></p>
<p><img class="alignnone size-full wp-image-362" title="smiles2-2" src="http://www.ericrulona.com/wp-content/uploads/2012/02/smiles2-2.jpg" alt="" width="572" height="300" /></p>
<p><img class="alignnone size-full wp-image-363" title="smiles2-3" src="http://www.ericrulona.com/wp-content/uploads/2012/02/smiles2-3.jpg" alt="" width="572" height="381" /></p>
<p>Link:<a title="Smiles Squared" href="http://smilesquared.com" target="_blank"> http://smilesquared.com</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
]]></content:encoded>
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		<title>N.O.W &#8211; Cardigan</title>
		<link>http://www.ericrulona.com/n-o-w-i-mustache-you-a-question/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=n-o-w-i-mustache-you-a-question</link>
		<comments>http://www.ericrulona.com/n-o-w-i-mustache-you-a-question/#comments</comments>
		<pubDate>Sun, 05 Feb 2012 03:51:41 +0000</pubDate>
		<dc:creator>Eric Rulona</dc:creator>
				<category><![CDATA[Apparel]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=347</guid>
		<description><![CDATA[I&#8217;ve been looking at No One Without for a while, and while I love the giving model I was never a big fan of their designs. Their new unisex cardigan however caught my attention. It&#8217;s the first piece that I could really see myself in. With a nod to Sherlock Holmes there is a mustache on the breast and a pocket watch time piece popping out of the pocket. Time pieces are a recurring theme in their designs. They are supposed to remind the user to not put things off till later. Love more, do more, live more right N.O.W. No One Without partners with a couple different non-profits and gives 20% of their profits...]]></description>
			<content:encoded><![CDATA[<p>I&#8217;ve been looking at <strong>No One Without</strong> for a while, and while I love the giving model I was never a big fan of their designs. Their new unisex cardigan however caught my attention. It&#8217;s the first piece that I could really see myself in. With a nod to Sherlock Holmes there is a mustache on the breast and a pocket watch time piece popping out of the pocket. Time pieces are a recurring theme in their designs. They are supposed to remind the user to not put things off till later. Love more, do more, live more right N.O.W.</p>
<p><strong>No One Without</strong> partners with a couple different non-profits and gives 20% of their profits to charity. Some of the orgs you can support with their products are <a title="Chisomo Idea" href="http://chisomoidea.com/" target="_blank">The Chisomo Idea</a>, <a title="Children Giving Hope" href="http://www.gchope.org/" target="_blank">Children Giving Hope</a>, and <a title="Thirst Relief International" href="http://thirstrelief.org/" target="_blank">Thirst Relief International</a>.</p>
<p><img class="alignnone size-full wp-image-348" title="now-cardigan-1" src="http://www.ericrulona.com/wp-content/uploads/2012/02/now-cardigan-1.jpg" alt="" width="425" height="536" /></p>
<p><img class="alignnone size-full wp-image-350" title="now-cardigan-3" src="http://www.ericrulona.com/wp-content/uploads/2012/02/now-cardigan-3.jpg" alt="" width="425" height="536" /></p>
<p><img class="alignnone size-full wp-image-349" title="now-cardigan-2" src="http://www.ericrulona.com/wp-content/uploads/2012/02/now-cardigan-2.jpg" alt="" width="425" height="536" /></p>
<p>Link: <a title="No One Without" href="http://no1without.com" target="_blank">http://no1without.com</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>Moral Fibers &#8211; Art Empowers</title>
		<link>http://www.ericrulona.com/moral-fibers-art-empowers/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=moral-fibers-art-empowers</link>
		<comments>http://www.ericrulona.com/moral-fibers-art-empowers/#comments</comments>
		<pubDate>Sun, 05 Feb 2012 03:11:48 +0000</pubDate>
		<dc:creator>Eric Rulona</dc:creator>
				<category><![CDATA[Apparel]]></category>
		<category><![CDATA[Art]]></category>
		<category><![CDATA[Haiti]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=333</guid>
		<description><![CDATA[When times get tough economically, art programs are always one of the first things to get cut. On the flip side of that out of extreme circumstances come some of the best artists. Moral Fibers is clothing company that loves seeing artist grow. They set up long-term partnerships with artists in developing nations to offer them an opportunity to make a living off of their art. These artists are not looking for a hand out, just the chance to share their art and provide for their families. People are more and more concerned about the origins of the food they put in their body and where things are manufactured. This is a dope look at...]]></description>
			<content:encoded><![CDATA[<p>When times get tough economically, art programs are always one of the first things to get cut. On the flip side of that out of extreme circumstances come some of the best artists. <strong>Moral Fibers</strong> is clothing company that loves seeing artist grow. They set up long-term partnerships with artists in developing nations to offer them an opportunity to make a living off of their art. These artists are not looking for a hand out, just the chance to share their art and provide for their families. People are more and more concerned about the origins of the food they put in their body and where things are manufactured. This is a dope look at where things are designed.</p>
<p>    <iframe src="http://player.vimeo.com/video/33515407" width="500" height="281" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe></p>
<p>The original pieces are transformed into textile prints for men&#8217;s and women&#8217;s tops. Artists receive fair payment off of items sold. Right now they are working with several artists in Haiti. They create their designs in their home towns but the garments are produced responsibly in Montreal.</p>
<p><img class="alignnone size-full wp-image-334" title="moral-fibers-1" src="http://www.ericrulona.com/wp-content/uploads/2012/02/moral-fibers-1.jpg" alt="" width="572" height="340" /></p>
<p><img class="alignnone size-full wp-image-336" title="moral-fibers-3" src="http://www.ericrulona.com/wp-content/uploads/2012/02/moral-fibers-3.jpg" alt="" width="572" height="340" /></p>
<p><img class="alignnone size-full wp-image-335" title="moral-fibers-2" src="http://www.ericrulona.com/wp-content/uploads/2012/02/moral-fibers-2.jpg" alt="" width="572" height="340" /></p>
<p>Link: <a title="Moral Fibers" href="http://www.moralfibers.co" target="_blank">http://www.moralfibers.co</a></p>
<p>&nbsp;</p>
<p>&nbsp;</p>
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		<title>BNE Means Water</title>
		<link>http://www.ericrulona.com/bne-means-water/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=bne-means-water</link>
		<comments>http://www.ericrulona.com/bne-means-water/#comments</comments>
		<pubDate>Fri, 03 Feb 2012 01:43:33 +0000</pubDate>
		<dc:creator>Ryan Westbrook</dc:creator>
				<category><![CDATA[Art]]></category>
		<category><![CDATA[Graffiti]]></category>
		<category><![CDATA[Water]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=317</guid>
		<description><![CDATA[BNE Water Foundation has one of the most unique conception stories of all the posts we&#8217;ve done so far. As a fan of the founder&#8217;s art I am even more engrossed in the BNE movement now that he has chosen to use his worldwide notoriety to help others. Since the birth of street art aka Graffiti,  at its very basic allure has always been about creating recognition for your artistic expression. Artists in urban areas creating a bigger voice for themselves by using the public space to amplify their message through spray cans, paint, or any other medium of choice. BNE started off as a graffiti artist writing his name on walls and places all over...]]></description>
			<content:encoded><![CDATA[<p>BNE Water Foundation has one of the most unique conception stories of all the posts we&#8217;ve done so far. As a fan of the founder&#8217;s art I am even more engrossed in the BNE movement now that he has chosen to use his worldwide notoriety to help others. Since the birth of street art aka Graffiti,  at its very basic allure has always been about creating recognition for your artistic expression. Artists in urban areas creating a bigger voice for themselves by using the public space to amplify their message through spray cans, paint, or any other medium of choice. BNE started off as a graffiti artist writing his name on walls and places all over the world, making his mark in a visually convincing way but mostly leaving the viewer confused at the association of the the acronym. Now at the very least one thing is very clear, BNE MEANS WATER.</p>
<p>    <iframe src="http://player.vimeo.com/video/29008714" width="500" height="281" frameborder="0" webkitAllowFullScreen mozallowfullscreen allowFullScreen></iframe></p>
<p>The worldwide travels of BNE enabled him to experience the realness of global poverty and social injustice. Although his message had risen to fame, he felt compelled to leverage what the visual equity of  BNE  meant. Further empowering the guerrilla marketing and rogue advertising work he has built by deciding to provide clean water and sanitation solutions to developing countries was a game changer in his artistic process.</p>
<p>In his own words, this is how the journey began:</p>
<p><em><span style="color: #808080">&#8220;I was painting my name on a wall with a can of silver paint when an older woman with only one tooth who spoke decent English came up to me and asked what I was doing. I could see years of hard times in her eyes. I told her that I was painting my name and she said that “it must be nice to be able to just spray money into the air” and went on to say that if she had paint she could make the old fence in front of her shack look brand new. She had a point. I had some more cans so we painted the fence together and when we finished I couldn’t believe how happy she was. </span></em></p>
<p><em><span style="color: #808080">She never asked me for money or anything beyond painting the fence she just wanted to talk. She lived right in front of a filthy brown river full of garbage and eventually the conversation turned towards water. As we talked I learned that people in the neighborhood used to get water from a well but it had been broken for a while. She often had to go without food because she spent most of her money buying water from street sellers. Even with the well, water had to be boiled so residents spent a large chunk of their salaries on kerosene. After our conversation she thanked me for the fence and we parted ways. </span></em></p>
<p><em><span style="color: #808080">I left Jakarta the next day and started doing a lot of research on water. The more I read I realized that there was nothing more important than water, this is what I really needed to focus on.&#8221;</span></em></p>
<p>I love the charity product from BNE Water Foundation. To me it speaks to a diverse audience that I find is often untapped or overlooked in the world of philanthropy. Its also really damn cool. A certain global pop icon mascot representing a giant big business conglomerate with a BNE stickie masking the eyes?! Now that&#8217;s masterpiece theater.</p>
<p><img src="http://www.ericrulona.com/wp-content/uploads/2012/02/bne-tee.jpg" alt="" width="572" height="569" /></p>
<p><img class="alignnone size-full wp-image-324" src="http://www.ericrulona.com/wp-content/uploads/2012/02/bne-deck.jpg" alt="" width="572" height="377" /></p>
<p>100% of BNE profits from product sales help fund clean water projects.</p>
<p>Visit <a href="http://bnewater.org/">http://bnewater.org/</a></p>
<p>&nbsp;</p>
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		<title>The Good Flock &#8211; iWooly</title>
		<link>http://www.ericrulona.com/the-good-flock-iwooly/?utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=the-good-flock-iwooly</link>
		<comments>http://www.ericrulona.com/the-good-flock-iwooly/#comments</comments>
		<pubDate>Tue, 31 Jan 2012 01:08:01 +0000</pubDate>
		<dc:creator>Ryan Westbrook</dc:creator>
				<category><![CDATA[Accessories]]></category>
		<category><![CDATA[Gadgets]]></category>
		<category><![CDATA[Product]]></category>

		<guid isPermaLink="false">http://www.ericrulona.com/?p=294</guid>
		<description><![CDATA[There&#8217;s something honestly refreshing about a company that just knows how to create inviting warmth in their product. Delivering the type of accessories that create a unique touch of quality craftsmanship and a familiar natural presence that feels organic, but not in the cargo shorts and Teva sandals kinda way, or the strictly vegan 100% organics at all costs way either. No, The Good Flock would rather give you the nitty &#8211; gritty dialed down into a approach that lets the product and the process speak for itself. Its good, its made consciously, its made with a personal touch (literally by hand), and its made from a company that has shining personality. My first introduction...]]></description>
			<content:encoded><![CDATA[<p>There&#8217;s something honestly refreshing about a company that just knows how to create inviting warmth in their product. Delivering the type of accessories that create a unique touch of quality craftsmanship and a familiar natural presence that feels organic, but not in the cargo shorts and Teva sandals kinda way, or the strictly vegan 100% organics at all costs way either. No, <strong>The Good Flock</strong> would rather give you the nitty &#8211; gritty dialed down into a approach that lets the product and the process speak for itself. Its good, its made consciously, its made with a personal touch (literally by hand), and its made from a company that has shining personality.</p>
<p><img src="http://www.ericrulona.com/wp-content/uploads/2012/01/i-wolly-3.jpg" alt="" width="572" height="400" /></p>
<p><img class="alignnone size-full wp-image-309" src="http://www.ericrulona.com/wp-content/uploads/2012/01/i-wolly-2.jpg" alt="" width="572" height="400" /></p>
<p><img class="alignnone size-full wp-image-308" src="http://www.ericrulona.com/wp-content/uploads/2012/01/i-wolly-1.jpg" alt="" width="572" height="400" /></p>
<p>My first introduction to the brand was by way of their Pendleton wool Iwooly Ipad/Iphone/Macbook cases. With Virgin Pendleton wool, vegetable tanned leather tabs, and sustainably harvested Tagua nut buttons, the cases are a nice juxtaposition to the sleek teched &#8211; out signature design of Apple&#8217;s core products. Cases are available for the Macbook Air, Macbook pro, Ipad2, and Iphone4. <strong>The Good Flock</strong> also gives you a glimpse at why they are so GOOD by laying out the production process in a neat little infographic for added design extra credit to distinguish what goes into their product versus most alternative brands and cases. I like actually seeing how TGF actually fight the GOOD fight.</p>
<p><a href="http://www.thegoodflock.com/pages/the-making-of-an-iwooly"><img class="alignnone size-full wp-image-311" src="http://www.ericrulona.com/wp-content/uploads/2012/01/i-wolly-4.jpg" alt="" width="572" height="348" /></a></p>
<p>(<a href="http://www.thegoodflock.com/pages/the-making-of-an-iwooly" target="_blank">Click to view image</a>)</p>
<p>&nbsp;</p>
<p>Other notable products include the Tokyo Messenger bag, pencil case, and my personal favorite &#8211; the cozy Papoose wooly for Bugaboo strollers, because your lil babe deserves that level of warmth, and Sustainabilty.</p>
<p><a title="The Good Flock" href="http://www.thegoodflock.com/" target="_blank">http://www.thegoodflock.com/</a></p>
<p>&nbsp;</p>
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